India, SHEIN and Reliance

Shein app relaunches in India with Reliance partnership
Chinese fast-fashion platform Shein has relaunched in India through a partnership with local conglomerate Reliance's retail chain, nearly five years after
Shein is back in India after 5 years, but why was it banned in 2020?
Gen Z’s favourite fast-fashion label has made a comeback in India. Reliance has launched an app to sell Shein’s products in the country under a licensing deal. The app was banned in 2020 by the govern
Shein returns to India in partnership with Reliance under market-for-technology
Shein, the Chinese fast-fashion company, has returned to India nearly five years after a ban, partnering with Mukesh Ambani's Reliance Retail, highlighting India's adoption of a market-for-technology approach similar to China's.
Billionaire Ambani's Reliance brings Shein back to India after 2020 app ban
Reliance Retail has launched an app in India to sell fashionwear from China's Shein under a licensing deal, almost five years since Shein's app was banned in the country after getting caught up in a diplomatic tussle.
Shein's Comeback: Fast Fashion's Return to India with Reliance Retail Partnership
Chinese fast fashion giant Shein has re-entered India's market by partnering with Reliance Retail. The brand, now Singapore-based, offers affordable fashion products via its app, which sees strong uptake in India.
The Ambanis bring back fashion app Shein to India after ban; here’s all we know so far
Shein, a brand known for its vast selection of low-cost Western fashion, was among several Chinese apps banned in India in 2020 due to data security concerns following a border dispute between the two
Shein re-enters India market after 5-year ban through Reliance Retail
Chinese online fast fashion brand Shein has re-entered the India market almost five years since its ban through the country's leading retailer Reliance Retail.
Shein Relaunches in India with Reliance: What You Need to Know
Reliance’s intention to establish a niche in the ultra-fast fashion market, competing with sites such as Myntra, H&M, and Zara, is demonstrated by the release of a Shein India app. The following are important components of the competitive strategy:
Shein is back! Reliance relaunches Chinese fashion giant in India after 2020 ban
Five years after its ban, Chinese fast-fashion brand Shein is back in India and is now availbe on Google Play Store and the Apple App Store
Reliance Retail relaunches Shein app in India
Reliance Retail revives the Shein app in India, promising a fresh shopping experience for fashion enthusiasts.
Reliance revives Shein fashion app in India after five-year ban
Ultra fast-fashion giant Shein has made its return to India's consumer market after a five-year hiatus thanks to a strategic collaboration with Reliance Retail.
Chinese fast-fashion giant Shein makes a comeback to India after five years of ban
Chinese fast-fashion giant Shein makes a comeback to India after five years of ban - Shein to sell garments as low as £3 in ...
Chinese fashion giant Shein re-enters India five years after ban
Shein's re-entry to the Indian market comes with strict terms, which include saving all data within the country.