Pernod Ricard USA?s Absolut Labs is extending the reach of the vodka brand?s millennial-geared Absolut Nights campaign by teaming up with electronic dance music producer deadmau5 for a mobile ...
Absolut has refreshed its Absolut Nights marketing campaign, including a mobile party-networking app in Los Angeles. New TV spots play a role, as do a “much more personal” way of connecting with ...
Absolut began rolling out the latest creative in its “Absolut Nights” campaign in the U.S. this week. For its 2014 launch, “Absolut Nights” — an evolution of 2013’s “Transform Today,” the brand’s ...