Zero-alcohol drink advertising may not be as harmless as it seems, with new Flinders University research showing it could increase teenagers' interest in drinking full-strength alcohol.

By Dr. Liji Thomas, MD Zero-alcohol ads may look harmless, but new research suggests they are associated with stronger brand ...

Teenagers consider zero-alcohol beverages to be a type of alcoholic drink, leading Flinders University researchers to voice grave concerns about the impact of their exposure to zero-alcohol branding ...

Casual cues - such as a wine bottle on a table during a podcast - really do matter, according to the findings.

A ban on alcohol advertising could help address “out of control industry advertising”, campaigners have said after reports the move could be included in Government plans to improve the health of the ...

Young adults are significantly more likely to feel a desire to drink alcohol after seeing influencers drinking on social media, according to a study by Rutgers School of Public Health and Harvard ...

Researchers at the Royal Academy of Cambodia have suggested that the working group responsible for managing alcohol ...

New York City commuters could soon start seeing ads for beer and other boozy beverages on subways and buses, ending a seven-year ban by the MTA. Ads will now be allowed in a variety of formats across ...

Alcohol pricing is often analyzed using sophisticated computer models to understand how policy changes, such as adjustments ...