The app economy is big business. Apple’s App Store ecosystem alone generated a staggering $1.1 trillion in total billings and sales for developers in 2022. But as users demand more relevant and ...

Today, Salesforce.com unveiled its Wave Analytics Apps, which enable business users to derive insights from their data, now directly within the app. When Salesforce launched Salesforce Wave, the ...

Within the swiftly changing tech environment, the role of app analytics is becoming increasingly critical for the triumph of mobile apps. Amidst a dense marketplace, the strategic use of data to craft ...

Opinions expressed by Digital Journal contributors are their own. Data analytics has been transformative for effective business operations, especially since generative AI went mainstream in late 2022.

Google Analytics now supports app conversions in its performance and attribution reports. Availability varies by property, ...

Large language models (LLMs) are becoming a commodity. A year after ChatGPT’s release, there’s a straightforward formula to launch an AI assistant: Stick a wrapper around GPT-4, hook it up to a vector ...

Embedding analytics in applications is a smart way to expose insights and decision-making capabilities directly in employee workflow and customer-facing apps. Today, many organizations are developing ...

Salesforce released more than 20 new analytics apps Thursday, two built in-house and the rest from its partner community. The applications beef up the CRM leader's Wave Analytics portfolio, delivering ...

Applications embedded with business intelligence allow data analysts, developers and business users to drill down, access and analyze data without opening a separate tool, resulting in a more seamless ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More In a sign of the growing importance of mobile analytics, App Annie has ...

TEL AVIV, Israel--(BUSINESS WIRE)--ironSource (NYSE: IS), a leading business platform for the App Economy, today announced the launch of App Analytics, now available in beta. Designed specifically for ...