Last year, a quarter of the workforce looked for a new job. That’s 1 in 4 employees intending to quit. How has your organization fared during this Great Resignation? If you’re like many, you likely ...

Forbes contributors publish independent expert analyses and insights. I write about the shifting workplace and the new employee experience. As I continue my series focused on the role of a strategic ...

Business Journals Leadership Trust is an invite-only network of influential business leaders, executives and entrepreneurs in your community. To continue reading this ...

Your team’s engagement can help refine your competitive edge. In saturated, highly competitive markets, a distinct brand identity can make all the difference in standing out and becoming unforgettable ...

The Chief Marketing Officers Council and Executive Networks Inc. collaborated in 2015 to produce a report titled, “Making the Workplace a Brand-Defining Space.” The report explored ways in which ...

What makes a brand? It’s a question I was mulling over recently after witnessing a company acquisition get a bit messy after news came out that its current employees were not part of the deal. While ...

In today's connected world, businesses constantly search for innovative ways to boost their brand presence and break through the noise. While digital marketing, social media and influencer ...

Marketing. When most people hear the word, they think of marketing to prospective customers, or to existing ones. Essentially, they think of marketing as an externally-focused business function. But ...

There's no longer any doubt that remote work is here to stay: 98% of remote workers surveyed for Buffer's 2023 State of Remote Work said they would like to work remotely, at least some of the time, ...