Whether your event management is focused on conferences and trade shows, music and sporting events, or anything else, all events have something in common; a drive to engage and entertain their ...

After years of virtual-only connections and hesitant hybrid attempts, in-person events are roaring back — and it’s a breath ...

LAS VEGAS--(BUSINESS WIRE)--Cvent, an industry-leading meetings, events and hospitality technology provider, today unveiled its new Cvent Events+ solution at Cvent CONNECT in Las Vegas. As an ...

RainFocus™, provider of the next-generation event marketing platform, today released its 2026 B2B marketing forecast, a compilation of trends and predictions shaping the experiential and digital ...

Digital events have taken precedent in modern B2B marketing, with many organizations turning to virtual platforms to engage their prospects, buyers and partners. Social distancing and the pandemic ...

Here’s how your brand can plan and create successful experiential marketing events and how these events can significantly boost your ROI. Defining experiential marketing events Why experiential ...

Nearly half (49%) of CMOs say B2B events are now more critical than pre-pandemic, according to Forrester. And they will remain critical. In today's rapidly evolving business landscape, our ability to ...

As companies navigate both a return to physical events and a continuation of virtual events, RainFocus has raised $60 million to build out its events marketing platform. As companies continue ...