As part of its goal to improve the oral health care habits within families, GlaxoSmithKline (GSK) has launched an online resource, WealthOfOralHealth.com, for people seeking oral health information ...
A new GSK campaign stresses that the flu vaccine is not just for seniors and children but is necessary for keeping the entire family protected. In the “Flu is a Family Affair” campaign, the U.K. Big ...
GlaxoSmithKline "significantly" increased its advertising spend in online media last year because it is delivering a "far higher return" than traditional TV. The pharmaceuticals giant told ...
Back to school often means meningitis awareness campaigns, but this year GlaxoSmithKline is drawing a distinction between the more common MenACWY vaccine for adolescents and the separate MenB shot for ...
SYDNEY (Reuters) - The Australian subsidiaries of British drugmaker GlaxoSmithKline and Swiss drugmaker Novartis misled customers and broke the law by promoting identical liniments as though they ...
GlaxoSmithKline, the British pharmaceutical giant with U.S. headquarters in Philadelphia, just reported that its fourth-quarter profit rose 20 percent to $1.95 billion on net income of $6.32 billion.
LONDON (Reuters) - GlaxoSmithKline will stop paying doctors for promoting its drugs and scrap prescription targets for its marketing staff - a first for an industry battling scandals over its sales ...
GlaxoSmithKline wants Europe to treat electronic cigarettes like smoking-cessation products, which means no advertising, among other restrictions. Bloomberg notes that GSK is not alone, and that ...
The pharma giant announced the decision to change its name to GSK in an April 27 earnings release, but officially made the change May 16. The company said the name change will soon be reflected in the ...
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