Marketing is a fascinating aspect of business. It's given us awful failures, like "New Coke," but it's also given up epic wins, like the partnership between Shelby American and the Hertz Corporation.

Mecum’s Kissimmee sale is already known as the biggest collector car auction of the year, but 2026 is operating on a ...

Now is the time to add a genuine Shelby Mustang from the 1960s to your racing stable. A gorgeous 1969 GT350 “B Production” fastback will be auctioned off by RM Sotheby’s in Phoenix on Thursday. The ...

The Ford Mustang has such a rich history. It took off as an affordable sports car in 1964 and evolved into a full-blown muscle car in the early 1970s. Then things went down the drain as government ...

Back in mid-2013 I was standing on Oakwood Blvd in Dearborn, Mich, when a prototype Mustang emerged from the gate of Ford’s Dearborn Development Center. As the driver accelerated away, this particular ...

Ford celebrates the Mustang Shelby GT350's motorsports triumphs with a limited-edition model before sending it into the sunset. Jon Wong Former editor for CNET Cars Jon Wong was a reviews editor for ...

A one-owner Ford Mustang Shelby GT350 is coming up for auction – and it has an interesting history. John Zeggert is the first and only owner of this Shelby GT350, which he purchased new in Syracuse in ...

The Ford Mustang Shelby GT350 is a hellacious beast, a flat-plane-cranked track and backroad warrior that certainly ranks among the best-driving factory cars ever conceived. Yet despite the GT350's ...

Back before the 2021 Ford Mustang Mach 1 landed, rumors circulated that the track-prepped trim would outright replace the Shelby GT350 and R. And after staying mum on the GT350’s future for months, ...

Ford is continuing to build the GT350 through the end of November The last GT350R was already built If you can, buy the GT350R Both time and supply are running out, but, yes, you still can get a Ford ...