Google has long let hotels buy ads at the top of its search results. Yet these paid ads have only shared generic, static information about a property. Google said Monday it had changed that by ...

These ads are all still powered by the Hotel Ads API and link to the advertisers’ sites. Update: Previously we reported that the ad blocks of ads from Google Hotel Finder (example below) wouldn’t be ...

Google Ads will stop supporting Commissions (per Stay) and Commissions (per Conversions) bid strategies for Hotel Ads in October 2024. Google says this is because third-party cookies are being phased ...

Hampton Hotels is sponsoring USA Today’s AutoPilot application with customized advertising that goes beyond just the traditional banner to get consumers to book rooms. The hotel chain identified the ...

The social media platform announced the launch of TikTok Travel Ads, a catalog-based performance solution for travel advertisers.

Google announced for hotel ads they are now opening the commission (per stay) program for global participation for all Google Ads hotel advertisers. In addition, Google Hotel Ads can now be filtered ...

Google announced a new Hotel Booking Links program was formerly offered through the Hotels Ads system. Hotels and travel companies are encouraged to join. Current Google Hotel Ads advertisers don’t ...

Google Ads has introduced a new campaign type designed to help advertisers better manage hotel ads. Hotel campaigns are a continuation of Google’s marketing efforts that began in 2010, when sponsored ...

Quickly providing Internet bookers with the most relevant hotel information at a lower cost is one step in hotels' continued search for increased direct bookings. When travelers today are ready to ...

In a new advertising campaign that Hilton Worldwide describes as the largest in its 97-year history, the hotelier is pushing for guests to book directly on its website. The first TV ad for the ...

Hilton Hotels is seeing significant bumps in conversion rates and return on investment (ROI) by integrating Google Hotel Ads into its advertising budget. Unlike other Google advertising products, ...