I spent weeks building a fully functional secret Apple Store, hidden where nobody would expect it. From the display tables to the lighting, every detail looks exactly like the real thing. When people ...

Nick Giuffrida and his dog, Luke, walk past the new Apple Miami Worldcenter store on Wednesday, Jan. 22, 2025, in downtown Miami, Fla. Apple is set to open its newest store in downtown Miami on Friday ...

Apple puts on quite a launch show, but it's hard for Apple to control the story when iPhones release into the wild. Bridget Carey is an award-winning reporter who helps you level-up your life -- while ...

When you enter the building that houses Apple’s audio lab, venture just beyond reception and you’ll encounter a massive vintage stereo setup. The deck and accompanying speakers were a gift from Steve ...