Intel will break out its first Pentium 4 ads Monday. Three television ads will kick off the $300 million campaign, featuring an experimental theater outfit called Blue Man Group. The ads will show the ...

Intel on Monday will begin coaxing notebook buyers to "unwire" as part of a new, multimillion-dollar ad campaign designed to introduce the Centrino family of chips. Intel, which plans to introduce the ...

Like that Simpsons episode where the director's commentary for The Postman is just Kevin Costner repeatedly apologizing into his microphone, there needs to be a monument to the Intel Pentium 4 ...

Are you a print subscriber? Activate your account. By Brian Bonilla - 2 hours 13 min ago 2 hours 31 min ago By Ad Age and Creativity Staff - 2 hours 34 min ago By Samantha Stetson - 3 hours 9 min ago ...

SANTA CLARA, Calif. -- Intel Corp. is about to go on a marketing offensive with a high-end chip that skeptics say few people really need. Facing a steep drop in personal-computer sales that will ...