Fourth grader Naiya White knows what you think about her twice-daily beauty regimen and her Sephora shopping trips. “I heard all you guys were freaking out about 10-year-olds using skin care,” she ...

Still, if we’re looking for a silver lining here, it may not be the worst thing that kids are increasingly interested in taking care of their skin. If you can channel that enthusiasm and point them in ...

Influencer Shay Mitchell launched a skincare line for kids called “Rini.” The backlash was fast and swift, with people debating whether kids need such extensive skincare.

Girls are bombarded on social media with advice from influencers touting elaborate skin care routines with high-priced serums, mists and creams. But what is the right skin care routine for preteens?

Please provide your email address to receive an email when new articles are posted on . Teens and preteens on TikTok used an average of six skin care products totaling $168. Only one-quarter used ...

All products featured on Allure are independently selected by Allure editors. However, when you buy something through our retail links, Condé Nast may earn an affiliate commission. When I was about ...

Cosmetic and skin care companies have been doubling down on social media marketing directed at tweens and teens. Parents are left to figure out how to handle kids' desire for skin care products. Teens ...

Calling the trend of children buying antiaging skin care “ridiculous and a paradox,” a state legislator has introduced a bill that would ban the sale of such beauty products to customers under the age ...

Will and Melissa Rosebro’s 10-year-old daughter is asking Santa for the Bubble Skincare Water Slide hydration-boosting serum with hyaluronic acid this holiday season. She has no idea if her skin needs ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." For children, admiration and awe begin in the eyes. It’s the widened gaze as they take in the world—or, ...