In this day and age of glitter eyeshadow and high-def, Instagram-worthy makeup, ensuring your eyeshadow game stays on point is crucial. And between sun exposure, sweat streaks, facial sunscreen, ...

Nothing is worse than going all out on a makeup look — a red lip, bold smokey eye, graphic liner, etc. — and then having it melt away after an hour or two. All that hard work was wasted because your ...

All products featured on Allure are independently selected by Allure editors. However, when you buy something through our ...

All products featured on Allure are independently selected by Allure editors. However, when you buy something through our retail links, Condé Nast may earn an affiliate commission. The best eye shadow ...

Have you ever spent 30 minutes expertly applying your eye makeup in the morning only to look in the mirror come mid-day and wonder why in the world your lids look so smudged? It's happened to the best ...

Do I need eye primer? Have you ever caught a glimpse of your makeup a few hours after applying and noticed it creasing, fading or smudging? Even eyeshadow formulas touting their long-lasting ...

Before putting on eyeshadow, apply this primer to your entire lid. Let it dry, then apply your eyeshadow as you normally would.