McDonald’s Holiday Pie first appeared on menus in 1999 and quickly became a seasonal tradition thanks to its colorful ...

CHICAGO, IL (WWLP) – McDonald’s is reigniting nostalgia with its new Collector’s Edition cups, a limited-time offering that pays homage to the fast-food giant’s rich history of iconic collectibles.

CINCINNATI (WKRC) - McDonald's unveiled its all-new "Collector's Meal," which taps into nostalgia with collectible cups. McDonald's announced Wednesday that it will launch its all-new "Collector's ...

To feed your holiday nostalgia, McDonald’s has taken a page out of Dr. Seuss’s book “The Grinch” to launch a new limited-edition adult Happy Meal. The green character’s “diabolical culinary debut” ...

McDonald's is returning to its roots with the revival of an iconic part of its history, awakening nostalgic memories for longtime fans while sharing them with the younger generations. For the first ...

McDonald’s Delivers Major Nostalgia with Surprising New Launch: 'These Are Going to Be a Huge Hit' originally appeared on Parade. It’s safe to say McDonald’s holds a special place in many American ...

McDonald’s is taking diners on a trip down memory lane this summer. Starting Aug. 13, the fast-food chain is bringing back collector cups as a throwback to the 1980s and 90s. According to a press ...

It is that time again when McDonald's is debuting a brand new Adult Happy Meal focusing on 90s and 2000s nostalgia. The iconic collector cups are back for this new collector's meal, which will feature ...

McDonald's Holiday Pie isn’t just a dessert; it’s a seasonal tradition. First launched alongside Toy Story 2, this custard-filled pie has become an icon of holiday cheer for fast-food lovers. Its ...

I’m having an out-of-character desire. I want to go to McDonalds for the new Grinch meal. Nostalgia marketing is real, and it is effective.

McDonald’s is better at using emotional intelligence in marketing — and especially, nostalgia-based marketing — than any other American company I can think of. And that means that even if you’re not a ...