Forbes contributors publish independent expert analyses and insights. Fashion modeling is experiencing significant technological disruption as AI platforms evolve from simple model generation into ...

Elijah Timmins-Scanlon alleges Huffer is generating models with AI, using the likeness of models from previous Huffer ...

A lawsuit involving an alleged AI-generated replica of a model has renewed scrutiny of how fashion brands use digital twins, ...

Fashion photography has always been expensive, time-consuming, and logistically complex. Booking a professional model, hiring a photographer, renting a studio, ...

A model claimed the brand used AI to generate his likeness in a marketing campaign, shining a light on an industry-wide issue ...

The rise of artificial intelligence has touched nearly every industry, disrupting long-established workflows and raising concerns about job losses. Now, the fashion world is reckoning with these ...

Artificial intelligence, often abbreviated as AI, has been a topic of conversation in nearly every industry worldwide, and fashion is no exception. While AI's impacts on a large scale are still ...

B&T's running reportage of this AI model stoush continues. Though we've still not received an invite to any castings.

Digital models are coming for fashion’s creative industry, regardless of consumer criticisms. In late March, Swedish fast fashion giant H&M announced it would be creating artificial ...