MUG Root Beer and its mascot, Dog, are rallying fans across the country to “root” for all the dogs during this year’s games for a sweet treat. With the Gonzaga Bulldogs fighting to beat the underdog ...

Not only is the NCAA Men's National Championship up for grabs Monday night when the UConn Huskies play the Purdue Boilermakers, but free Mug Root Beer is also on the line. Mug Root Beer and its mascot ...

SPOKANE, Wash. — Happy game day to all the Zag fans out there! The Gonzaga Bulldogs are leading the pack for the entire West Coast Conference in the NCAA March Madness tournament. To sweeten the ...

What's better than college basketball and free drinks? Not much. The Drake Bulldogs are teaming up with Mug Root Beer to celebrate their entry into college basketball's biggest tournament. There are ...

SAN FRANCISCO, C.A. - MUG® Root Beer and its mascot Dog are calling it like they see it — fall sports are just big games of fetch, and they’d be way better with sticks. On October 19th, National Fetch ...

March Madness is over, and for the second year in a row, the University of Connecticut Huskies have secured the NCAA Men’s Basketball National Championship. It’s a win that Mug Root Beer is ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Mug Root Beer is hawking custom DNA testing kits in a ...

In its latest activation leaning into its canine mascot, Mug Root Beer is teaming up with a college football stars for a campaign celebrating National Fetch Day -- Oct. 19, a day celebrating the bond ...

The 2024 World’s Ugliest Dog is making his way to stardom following his big win. Wild Thang will soon make his debut on a MUG Root Beer can. The eight-year-old Pekingese from North Bend, Oregon, took ...

(WFRV) – Officials with MUG Root Beer say their fans are “built different,” claiming their fans are fiercely loyal, ridiculously absurd, and absolutely convinced that they have “got that dawg in them.