Hasbro’s new Blooms by Play-Doh line lets adults mold realistic-looking floral bouquets from classic Play-Doh compound. Kits ...

Play-Doh is targeting a new demographic with its latest product launch: adults.

Hasbro launched Blooms by Play-Doh on July 9, the brand’s first product line aimed specifically at grown-ups. Instead of ...

Hasbro’s Blooms by Play-Doh brings adult crafters a new Target-exclusive line of floral DIY kits made with Play-Doh. Four Blooms by Play-Doh kits are available ...

If you like the adult LEGO sets that come together into display-worthy bouquets, you’re going to love Play-Doh Blooms. Each ...

Blooms by Play-Doh gives your favorite childhood toy an adult-centric glow-up. It’s a Tuesday night, and outside my apartment ...

Word of these charming floral kits got out just a few days ago, but the Blooms arrangements have managed to clinch the #1 ...

Play-Doh is a childhood classic, and now you can enjoy the play clay in a whole new way. On World Play-Doh Day on Sept. 16, Hasbro announced an assortment of brand-new Play-Doh products — including ...

Forbes contributors publish independent expert analyses and insights. Amanda Lauren writes about interior design and real estate. There’s more pressure than ever to create an aesthetic nursery. From ...

Hasbro is once again trying to prove Play-Doh isn't just for kids. The toy maker is launching Blooms by Play-Doh, a new line of craft kits designed for adults as it works to expand the iconic brand ...

When one of the largest manufactures of wallpaper cleaner, Kutol Products, started losing steam in the 1950s, the small Cincinnati-based company decided to make a major pivot. If the dough-like ...