Rolex is set to increase its watch prices by seven percent on average for 2026, according to WatchPro. The Swiss luxury watchmaker increases prices every year, as do competitors Patek and Omega.

New year, new price tags ✓ Rolex raised its prices by almost 6% on some watches ✓ Are you upset, or do you see it as a fact ...

By Robertino Altieri, CEO & Founder of WatchGuys Rolex has officially implemented another US retail price increase as of ...

Industry experts told Business Insider that 2021-2022 was probably the top of the market, and luxury watch prices won't see a ...

A 39% U.S. tariff on Swiss imports takes effect August 7, hitting luxury watch brands hard. Swiss exports to the U.S. topped $6 billion last year, with brands like Rolex now facing pricing pressure.

The largest watch brand in the world by turnover, Rolex needs no introduction. A global luxury juggernaut, its coronet logo ...

(Yicai) Jan. 12 -- Rolex, the luxury Swiss watchmaker best known for its Submariner timepieces, has opened its first resale ...