Sun Products' Snuggle brand of fabric softener is launching a new national campaign called “Crescendo” to promote the brand's new scent, Fresh Spring Flowers, which is also new to the premium tier of ...

Snuggle® brand reveals a new look including an updated logo, redesign of the beloved bear, and product packaging, bringing a fresh brand feel that evokes the comfort of home. Guided by consumer ...

North American fabric softner brand Snuggle is looking to appeal to a premium audience with its newly designed range of packaging by Smith Desisgn. The brand design agency was tasked by the Sun ...