TikTok is introducing a new ad solution, Travel Ads powered by Smart+, designed to help brands connect with travelers during the discovery and booking phases. Why now. Travel is one of TikTok’s ...
Comcast and Adara, a RateGain company acquired in 2023, have launched a service that connects TV and streaming ad exposure to ...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Hang On St. Christopher Google’s travel advertising business (along with the travel marketing vertical in general) could ...
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More than half of 'green' claims made by travel agents break advertising rules, says watchdog
More than half of claims over eco-friendliness made by travel agents and operators are unlikely to comply with advertising rules, the Advertising Standards Authority has revealed. A damning report ...
The government has issued a public awareness notice warning travel agencies against promoting misleading or fraudulent advertisements involving price discounts, attractive offers, cashback, or ...
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