Southwest Airlines’ 2026 partnership with Turkish Airlines offers one-ticket global travel via Istanbul, despite Turkish being a Star Alliance member. The deal highlights how airlines are increasingly ...

In the mid-1990s, commercial aviation was experiencing rapid globalization, and airlines were seeking new ways to expand their networks, reduce operational costs, and enhance customer loyalty without ...

Star Alliance Rewards is a special loyalty program created by the Star Alliance group, with the intention of tapping into the same rich revenue stream which has turned airline loyalty programs into ...