Though YouTube is a hotbed for video podcasts, the Google-owned platform hasn’t cracked straight-up audio shows just yet. YouTube podcasting head Kai Chuk announced Thursday that podcasts will be ...

In 2024, podcasts are about as mainstream as media gets. Sure, their audiences are hugely fragmented and largely invisible to one another — the monoculture remains dead and rotting. But the medium is, ...

Ads that appear in video podcasts are alluring for visually-minded marketers but may perform worse on the whole than ...

Podtrac’s new podcast chart shows that YouTube is bringing much more traffic to shows. Podtrac’s new podcast chart shows that YouTube is bringing much more traffic to shows. was a reporter covering ...

YouTube Music is officially adding podcasts to its platform in the United States on Android, iOS and the web. The rollout comes a few months after YouTube podcasting head Kai Chuk revealed that ...

Cumulus Media’s latest Podcast Download report may show YouTube driving podcast discovery, but radio is the one perfectly positioned to capture meaningful growth with a diverse wave of newcomers and ...

A study released this week suggests YouTube's podcasting dominance comes with a heavy cost for brand advertisers.

Plus, Audacy files for Chapter 11 bankruptcy. Plus, Audacy files for Chapter 11 bankruptcy. was a reporter covering podcasting and the audio industry. She previously worked at Forbes, where she ...

Forbes contributors publish independent expert analyses and insights. I write about women in comedy. Video podcasting has been on the rise for years. However, recently, video podcasts have become more ...

Comedic duo Rhett McLaughlin and Charles Lincoln “Link” Neal made it into the top five on YouTube’s Weekly Podcast Rankings with their pod Good Mythical Morning, a show that helped pioneer the media ...

Despite its short history, podcasting has always existed as a media activity used by users engaged in other activities. It’s ...