My YouTube creator obsession has me fascinated by an ongoing trend I’ve noticed in the CTV industry: A lot of companies that ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Roku's video advertising business has really been booming lately, as CEO Anthony Wood shared on a call with investors ...

NBCU’s streaming losses were down to $100 million in Q2 from $348 million YOY, representing significant progress toward break ...

Kokai transition to Nielsen’s transition to its Big Data + Panel offering, we go inside customers’ challenges with these two transforming platforms.

Dotdash Meredith is People now; brands love influencers again; and Apple’s gonna finally help you with all those spam calls.

While Reddit's ad business is ascendent, it's still working on a strategy for getting the most out of its generative AI partnerships.

Criteo’s Q2 earnings report on Wednesday was marked by flatness. Total revenue for the quarter inched up to $483 million, a 2 ...

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"We have a conviction that superintelligence is going to improve every aspect of what we do,” Mark Zuckerberg told investors ...

Now that upfront negotiations are almost over, the industry appears to have settled back into its default position of being ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...