Imitations of the ultra-luxe Hermès Birkin handbag have gone viral and been delisted from Walmart's online marketplace.

The Hermès Birkin bag is the ultimate status symbol in the fashion world. Known for its structured silhouette, luxe leather, and iconic gold hardware, the Birkin isn’t just a bag—it’s an investment. With prices starting at tens of thousands of dollars and soaring into six figures for the most rare versions,

The classic bags will instantly elevate any outfit. There’s a new purse that’s been taking the internet by storm over the past few weeks: the Walmart Birkin dupe, aka the Wirkin. It’s no surprise why—it’s only a fraction of the price of the original Hermes style which costs thousands (and thousands) of dollars.

Walmart's Wirkin bag has taken social media by storm, thanks to its striking resemblance to Hermès' Birkin. Fashionistas have mixed opinions.

A few weeks ago, Walmart started selling what quickly became the most talked about designer fashion item. Aside from the fact that’s a thing you don’t ever expect to hear, there also happens ...

Walmart is adding tens of thousands of pre-owned luxury handbags, jewelry and watches to its marketplace through a partnership with resale platform Rebag.

Walmart is not trying to convince anybody it's copying the real deal, said Koyaana Redstar, a luxury handbag authenticator.

Walmart seems to have been paying close attention to all the hubbub about its so-called "Walmart Birkin" or "Wirkin"—the under-$80 Hermès imitator that skyrocketed to viral fame after it was tracked down by TikTokers this winter. The mega-retailer is responding not by dealing in more dupes, but helping shoppers get closer to the real things.

By contrast, Walmart’s Wirkin bag represented an affordable way for everyday shoppers to embrace the Birkin aesthetic. The bags became a viral sensation on TikTok, where users celebrated the design as a playful jab at the inaccessibility of luxury goods.

If you don’t have $40K to spend on a Birkin, how about a “Wirkin?”

Shoppers took to Instagram and TikTok to rave about the bag. It quickly sold out online through a Walmart marketplace seller before disappearing from the retailer’s website altogether. The term ‘Walmart Birkin dupe’ has since become a trending search term on Google.

The viral “Walmart Birkin,” an affordable alternative to the high-end Hermès Birkin bag, gained widespread attention on TikTok for mimicking the luxury look at a fraction of the price. Although Walmart has removed the listing, it inspired a market for stylish dupes.