Opinions expressed by Entrepreneur contributors are their own. Have you lately scrolled through your Facebook feed and found yourself stopping to watch a video ad? You probably have because, let’s ...

Facebook Ads continues to be an effective digital advertising tool for brands due to their large audience and detailed targeting options. When developing a Facebook ads strategy, combining creativity ...

Opinions expressed by Entrepreneur contributors are their own. Facebook marketing remains an effective, dynamic platform for advertisers because of its reach and scale. The expense is reasonable, ...

Do Facebook Ads really work? Yes, they do. Here's what you need to know about them and how to set up your first campaign. Ahead, I’ll explain how and why Facebook ads work, different types of Facebook ...

Xinhua News, China’s largest state-run news agency, is currently buying ads on Facebook that feature a video of Bill Gates talking about China. The video ad is a fascinating example of the ways in ...