It's 2026, but 2016 has taken social media by storm.

Why certain memories stay with us for a lifetime and what sparks them.

Importantly, proponents of the 2016 nostalgia boom aren’t advocating regression. Fetty Wap, whom many millennials cited as a ...

What’s old is new again. McDonald’s is bringing back an iconic Happy Meal toy after nearly 40 years. The fast-food giant ...

As audiences gravitate toward the familiar, brands must learn how to leverage legacy without sacrificing relevance or creative momentum.

The 2016 TikTok trend is taking over social media. Here's what it teaches small businesses about the power of using nostalgia ...

Unless your name is Domino’s, it’s tough to be a pizza chain right now.

“ The Last Dance really means the final bow to an era and the Jason that people have known for the last 17 years,” he ...

The year 2016 has been trending online, with people feeling nostalgic and sharing their throwback photos. But why?

Super Bowl 2026 commercials will include celebrity and light humour, focus on general health and wellness, nostalgia and ...

The toys, which first debuted in 1987, will be available for a limited time at participating restaurants nationwide.

The big thinkers at Aperture explain the nostalgia effect and how memory shapes perception.