With 30 categories, all entry details are on the Effie Awards website. On-time entries close 12 May 2025, with late entries ...

After nearly a decade of shaping stories and elevating brands, award-winning public relations and communications firm, ...

Greg Hahn, co-founder and chief creative officer of Mischief @ No Fixed Address, New York, on why AI can't replace human ...

As the brand that’s found in thousands of bathrooms across Australia, QV has launched a new brand campaign, developed by ...

Beloved Australian cereal brand UNCLE TOBYS Plus, has launched its first new brand campaign in six years. Developed by Ogilvy, The ‘Music to Your Mouth’ campaign stands out in the category landscape.

After years of appearing in the pages of Campaign Brief magazine ~ and first launched way back in our debut issue in 1987 ~ our much-loved Creative Circle series is making the leap online. Each editio ...

Global fast casual dining giant Wingstop has appointed Hello as its marketing agency of record in Australia, following a competitive pitch process. With over 2,500 restaurants and a loyal global ...

In this edition of Beyond the Brief, Campaign Brief speaks with Bear Meets Eagle On Fire's Chief Creative Officer Micah Walker and +61's Creative Directors Chris Cheeseman and Doug Hamilton about ...

In this edition of Beyond the Brief, Campaign Brief speaks with Bear Meets Eagle On Fire's Chief Creative Officer Micah Walker and +61's Creative Directors Chris Cheeseman and Doug Hamilton about ...

The Australian Children’s Music Foundation (ACMF), in collaboration with independent media agency, This Is Flow, and social impact organisation UnLtd, has launched its inaugural national brand campaig ...

Full-service media agency, Awaken, has led end-to-end creative strategy and production for the launch of Panasonic’s innovative new hairdryer range, launching a multi-channel campaign to drive results ...

JIF, part of Unilever’s Home Care portfolio, has launched its latest campaign ‘JIF Messmaster’ via independent creative agency REBORN, bringing bold new energy to the brand and showing Australians ...