Universal search optimization is the new SEO. Optimize for every platform and leave your competition in the dust. It's time ...

Changes require businesses to promptly review and update their marketing practices to ensure compliance and maintain consumer ...

Amusement still primary emotion for most Big Game advertisers, but purposeful ads dominate top spots; Overall effectiveness lowest since 2020 LONDON, United Kingdom — Feb. 10, 2025 — The ...

Situm, a leader in indoor positioning and wayfinding technology for a decade, and HappyOrNot®, a global leader in customer and employee experience management solutions, have signed a strategic ...

AI has the power to transform the way CX and marketing leaders drive impact. By prioritizing soft skills, creating space for ...

ChatGPT remains the AI app leader. OpenAI’s consumer product continues to dominate, boasting 300 million weekly users and ...

AI-powered ads target you with eerie precision. Is hyper-personalization smart marketing or a branding risk? Here’s what you ...

Digital asset management can help cut emissions, but is it enough to balance the carbon footprint of our growing digital ...

AI flops when brands build for customers instead of with them. The best AI customer experience design happens when AI solves ...

We’re aiming for a future where co-pilots incorporate context awareness and continuous learning to become true collaborative ...

Content is more than just words on a page — it’s a driver of change, a system of interconnected parts and a strategic force in digital transformation. From content modeling and taxonomies to ...

NPS alone no longer cuts it. Evolving customer experience metrics like CES and XQI are helping brands stay ahead in 2025 and ...