If you think TikTok is just for teens, think again. Here are my hacks on how you can give your business a boost on this ...

As Meta continues to integrate AI into all of its products and services, the company will soon start using data from users’ AI chats to serve targeted ads on Facebook and Instagram. The plan was ...

British users of popular social-media sites Facebook and Instagram will have the option to pay for an advertisement-free service, the sites’ owner Meta META-2.67%decrease; red down pointing triangle ...

Social ads remain small businesses’ go-to play despite rising costs. New benchmark data from WordStream LocaliQ shows Facebook’s average cost per lead (CPL) climbed 21% year over year to $27.66. By ...

So, you’ve launched your ad campaign. You’ve set up your targeting, written some punchy copy, picked a catchy image or maybe a video and hit "go." A few days pass, then a week, and you’re left ...

Investment scams aren't anything new: Bad actors have long used pump-and-dump tactics to hype stocks or cryptocurrencies, preying on emotions like fear and greed. And who wouldn't want big—or even ...

Scam ads on Facebook have evolved beyond the days of misspelled headlines and sketchy product photos. Today, many are powered by artificial intelligence, fueled by deepfake technology and distributed ...

One weekend in 1986, on a jaunt in a rented cabin with her soon-to-be-ex-lover, Alison Bechdel, a virtually unknown cartoonist in her twenties living in the Twin Cities, had an anxiety attack. The ...