NPR's Mary Louise Kelly talks with Pastor Jamal Bryant of New Birth Missionary Baptist Church about leading a movement to swear off shopping at Target for Lent.

The 40-day boycott, organized primarily by faith leaders, protests the retailer chain's decision to reverse DEI initiatives. It began on Wednesday, March 5, and will continue for 40 days to align with ...

The 40-day boycott comes just days after a nationwide 24-hour economic blackout of major corporations. Here's what to know.

Target had previously been hailed as an inclusive company, in part because of its six-figure donations to groups championing ...

The Rev. Jamal Bryant, senior pastor of New Birth Missionary Baptist Church near Atlanta, organized the "Target Fast" that ...

The boycott, organized by Atlanta Pastor Jamal Bryant and other faith leaders, encourages consumers to refrain from buying ...

The boycott, organized by Atlanta Pastor Jamal Bryant and other faith leaders, encourages consumers to refrain from buying anything from Target for 40 days, which is also the duration of Lent.

A pastor in the Atlanta area is encouraging his congregation to "fast" from Target for 40 days after the company's DEI ...

The White House held a Black History Month event on Feb. 20. It featured golf legend Tiger Woods and rapper Kodak Black, whose prison sentence for falsifying documents to obtain weapons was commuted ...

Day fast calls for Black consumers to boycott Target following the company's decision to rollback its DEI initiatives.

Target's stock has dropped more than 13% in a month, and now the company is facing a 40-day fast over its decision to rollback its DEI initiatives.

RELATED: Judge blocks Trump’s executive order ending federal support for DEI programs. Bryant said during the 40-day fast, he ...