Reigning NBA Rookie of the Year LaMelo Ball has launched MB1 Gaming – a platform for esports tournaments, merchandise drops and content distribution – created with the One Up OS app. As part of the ...

Current NBA rookie of the year and easily the best Ball brother in the league, LaMelo Ball, has officially entered the Esports space. Tuesday (Jan.25), LaMelo Ball and One Up, an Esports technology ...

Charlotte Hornets guard LaMelo Ball is launching his own esports brand called MB1 Gaming in conjunction with esports technology firm One Up. "When I am not playing and focusing on basketball, I'm ...

LaMelo Ball, Lonzo’s youngest brother, is just your average 16-year-old high school kid driving around in a brand new Lamborghini while wearing his very own signature sneaker. LaMelo Ball, a 6’3 high ...

On Thursday, Big Baller Brand (BBB) unveiled the brand’s newest basketball shoe. Except this time, the shoe isn’t for Los Angeles Lakers rookie Lonzo Ball but for his younger brother. No, not UCLA ...

LaVar Ball’s independent sportswear company, Big Baller Brand, just announced its newest signature basketball shoe: The Melo Ball 1, named after his 16-year-old son and Chino Hills High School ...

CHINO, Calif. -- If having a signature shoe ultimately costs 16-year-old LaMelo Ball his NCAA eligibility, his father, LaVar Ball, isn't worried about it. Given a choice between one or the other, ...

Welcome to a world where a 16-year-old kid has his own signature sneaker. Big Baller Brand released the Melo Ball 1 line for LaMelo Ball, the youngest brother of Los Angeles Lakers rookie Lonzo Ball.

Charlotte Hornets star LaMelo Ball and his parents, LaVar and Tina Ball, are being sued for more than $200 million by Big Baller Brand co-founder Alan Foster, who accuses them of trademark ...

LaMelo Ball could be getting his first signature sneaker with Puma. A video posted on Ball's Instagram account Friday shows the Charlotte Hornets star decked out in Puma gear, and it includes the ...